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365 Fundraising Truisms

Each day we’ll bring you a new fundraising truism. If you’d like to read them all, purchase the book on Amazon.

365 Fundraising Truisms

365 Fundraising Truisms
Daily Wisdom for the Aspiring Five Tool Fundraiser

#219

Making big gifts is most often a function of age. The older you are, the more capable you tend to be of making a major gift. It’s perhaps one of the few areas where it’s more beneficial to be older rather than younger.

#214

Public-Private partnerships in fundraising are often the key to accomplishing big projects that require significant philanthropy but also have goals that would be otherwise unattainable without government support.

#213

“Never doubt that a small group of thoughtful, committed citizens can change the world: indeed, it’s the only thing that ever has.” — Margaret Mead

#212

Well-respected fundraising leaders have often shared the importance of asking great questions of and listening to prospective donors as critically vital to unlocking philanthropy.

#211

Calls + Demos = Sales

#210

It’s invaluable to have the mindset that your cause is worthy of investment. Mission confidence is critical.

#209

Pay attention to your $1,000 donors. In due time they can become your $1 million dollars.

#208

You never know in fundraising if you are going to be planting seeds or harvesting the crop.

#207

Consider starting the relationship with your prospective donor with a tour of your facility and program to create an immediate connection to your organization’s impact and people.

#206

It’s not entirely possible to eliminate the preemptive gift or “go away” gift but the savvy fundraiser can often turn that first gift into a down payment on a much larger commitment later.

#205

Successful development professionals tie donors to the mission of the organization.

#204

The CEO of a nonprofit organization is expected by savvy donors to also be the CDO (Chief Development Officer).

#203

A strong annual donor is like a golden goose. They are an annuity that keeps paying. Amazing to me how easily organizations neglect these donors and elevate the risk of losing their cumulative impact to the organization forever.

#202

In describing Moves Management, David Dunlap explains that the system is about “changing people’s attitudes so they want to give.”

#201

You know the timing is right to ask for the big gift when doing so won’t change your relationship with the prospective donor, even if they can’t give at the level requested.

#200

It’s commonly understood and repeated that you should thank a donor seven times before making the next ask.

If you’d like to access all 365 fundraising truisms, please purchase the 365 Fundraising Truisms book

The Five Tool Fundraiser Book

This best-selling book provides a thoughtful and strategic approach to understanding the work of the development professional and is a must-read book for fundraisers at all levels, especially for those desiring to achieve success in the industry.

I’m proud to have known and worked with Claudia and Chris as friends and colleagues the last two decades and have witnessed their dedication to the fundraising profession and non-profit sector. If you want to elevate your career and make a lasting impact on your organization, their book- The Five Tool Fundraiser- is a must-read with a tested and proven framework for you and your team members to achieve greatness in fundraising. – Nicole Suydam, President & CEO, Goodwill of Orange County.

Buy this highly recommended book and learn more about taking your own fundraising skills to the next level.

Five Tool Fundraiser

The Five Tool Fundraiser YouTube Channel

If you are looking for content that will help you elevate your fundraising knowledge and take you to the next level as a development professional, visit The Five Tool Fundraiser YouTube Channel. On the channel you will find all of our recorded webinars as well as interviews, shorts, podcasts, live streams, and so much more. While you are on the channel, please SUBSCRIBE so you will be alerted when new content is available.

AltruList

The best fundraisers rely on experts to assist in critical moments.

AltruList is the most robust and complete list of fundraising specialists available on the web and it’s completely free to use.

If you are a provider of fundraising support and services that would like to be listed on our site, register today. It’s free to list your services.

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